When 9 Videos Doesn’t Mean the Cost of One Video Times 9… Many months ago I recall making mention of a project I was working on that was particularly rewarding. I don’t mean monetarily, thought it definitely developed beyond the…
Doesn’t seem to make sense, does it? Well don’t worry. It doesn’t apply to all. This may have been written in a moment of frustration, but there’s still a lesson to be learned. But some marketing people just write marketing…
Having spent most of my professional life in the fields of cinematography and videography, I’ve long wanted to write a short book to share some of the most valuable things I’ve learned through both training and the crucible of experience.…
Video SEO Video SEO must be addressed so that your videos come up in organic search results. Recently I was asked by a local council program director to do a talk to several business groups over a few days on…
Business Video Trends Business video trends was the subject of a talk a few years ago by Bruce Clay. He is one of the top SEO experts in the world and predicted (to paraphrase) “in a couple of years, if you…
Wedding Video Cost Wedding video costs are quite a hot discussion on wedding related forums. Interestingly, even though there are more expenses involved with wedding video production, rates for a good wedding video track pretty closely with good photography. The…
Video Biographies Video biographies are an art form that has been developed over the last hundred years in the world of film and journalism. Some years ago I worked for a non-profit and had the opportunity to travel across the…
Getting Your Message Across The purpose of composition, whether it be photographic, cinematographic, videographer, choreographic, literary–or any other form of art–is to arrange and integrate the parts to communicate a message. That may be the most fundamental basic there is…
Most of the business/corporate videos on this site were done with local talent–specifically, the actual people who work at the business, including owners, directors and regular staff. Heavyweight Air Express was a medium-sized, but global company venturing into the video…
